Writing And Marking Instruments Market | Leading Segments, Trends, Drivers and Challenges

Market Recovery and Growth Projections 2021-2025

Accelerating at a CAGR of over 7%, the Global Writing and marking instruments market is expected to grow by $ 6.25 bn during the forecast period. Our research report offers growth projections of all the market segments, along with an in-depth analysis of all the factors that are likely to boost growth. This research also delves deep into issues that are likely to challenge market growth. This detailed analysis of the market will facilitate clients in planning a business strategy for the growth of their business in the post-pandemic era.


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Writing And Marking Instruments Market Size to Grow by $ 6.25 bn through 2021-2025 | Leading Segments and Market Trends

Writing And Marking Instruments Market: Market Segments and Growth Forecasts

This research report will provide insights into the current market share of each segment along with growth projections for the next five years.

  • Market is segmented by Distribution Channel (Offline stores and Online stores), Application (Pens, Markers and highlighters, Pencils, Coloring and writing instruments, and Writing accessories), and Geography (APAC, Europe, North America, MEA, and South America).
  • 42% of the market growth will originate from APAC during the forecast period. This report provides an accurate prediction of the contribution of all the geographic segments to the growth of the Writing And Marking Instruments Market size.

Writing And Marking Instruments Market Size to Grow by $ 6.25 bn through 2021-2025 | Leading Segments and Market Trends

Writing And Marking Instruments Market: Trends, Drivers, Challenges

The report also offers a detailed impact analysis of various trends, drivers, and challenges that are likely to influence the market growth during the forecast period. These insights will equip clients to design a growth strategy for their business and area of operations.

  • Growing emphasis on product personalization will be a significant factor in driving the growth of the Writing And Marking Instruments Market.
  • Rising popularity of multiutility writing instruments will be instrumental in driving the market growth during the forecast period.
  • Rising threat of digitization is a hurdle that needs to be crossed on the path to success.

Writing And Marking Instruments Market: Vendor Analysis

  • The market is fragmented.
  • A. T. Cross Co. LLC, BIC Group, C. Josef Lamy GmbH, Crayola LLC, ITC Ltd., Kokuyo Camlin Ltd., Lexi Pvt. Ltd., Linc Pen & Plastics Ltd., Newell Brands Inc., PILOT Corp., Pininfarina Spa, and Schneider Schreibgerate GmbH are some of the major market participants.
  • The unprecedented outbreak of COVID-19 in 2020 has had a significant impact on market segments had a ripple effect on various stakeholders. Our vendor analysis and insights will provide you with all the information required to make the most of the opportunities and plan business recovery and growth post the pandemic.

Key Areas Covered in our Report:

  • Writing And Marking Instruments Market Split by Distribution Channel
    • Offline stores
    • Online stores
  • Writing And Marking Instruments Market Split by Application
    • Pens
    • Markers and highlighters
    • Pencils
    • Coloring and writing instruments
    • Writing accessories
  • Writing And Marking Instruments Market Split by Geography
    • APAC
    • Europe
    • North America
    • MEA
    • South America

Customer landscape

  • Customer landscape

Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • APAC - Market size and forecast 2020-2025
  • MEA - Market size and forecast 2020-2025
  • Europe - Market size and forecast 2020-2025
  • North America - Market size and forecast 2020-2025
  • South America - Market size and forecast 2020-2025
  • Key leading countries
  • Market opportunity by geography
  • Market drivers
  • Market challenges
  • Market trends

Vendor Landscape

  • Competitive scenario
  • Vendor landscape
  • Landscape disruption

Vendor Analysis

  • A. T. Cross Co. LLC
  • BIC Group
  • C. Josef Lamy GmbH
  • Crayola LLC
  • ITC Ltd.
  • Kokuyo Camlin Ltd.
  • Lexi Pvt. Ltd.
  • Linc Pen & Plastics Ltd.
  • Newell Brands Inc.
  • PILOT Corp.
  • Pininfarina Spa
  • Schneider Schreibgerate GmbH

For more insights into this market: Download a Free Sample Report. Our custom reports provide market insights at the global and regional level along with pipeline analysis of new product launches. It also provides a peek into the latest R&D along with an impact analysis of government regulations.

The report provides insights into the following FAQs:

  1. What is the market CAGR?
    The market will accelerate at a CAGR of over 7%.

     
  2. What is the incremental growth of the market?
    The market is expected to grow by $ 6.25 bn through 2021-2025.

     
  3. What is a key factor driving this market?
    Growing emphasis on product personalization will drive market growth over the forecast period.

     
  4. What are the key regions covered in this market research report?
    APAC, Europe, North America, MEA, and South America are the key regions featured in this research report.

     
  5. Which is the leading geographic region for this market:
    42% growth will originate from APAC

     
  6. Who are the leading market vendors?
    The leading vendors in this market are A. T. Cross Co. LLC, BIC Group, C. Josef Lamy GmbH, Crayola LLC, ITC Ltd., Kokuyo Camlin Ltd., Lexi Pvt. Ltd., Linc Pen & Plastics Ltd., Newell Brands Inc., PILOT Corp., Pininfarina Spa, and Schneider Schreibgerate GmbH

     
  7. What are the market segments covered in this report?
    The market is segmented by Distribution Channel (Offline stores and Online stores), Application (Pens, Markers and highlighters, Pencils, Coloring and writing instruments, and Writing accessories), and Geography (APAC, Europe, North America, MEA, and South America)

Writing And Marking Instruments Market Size to Grow by $ 6.25 bn through 2021-2025

The writing and marking instruments market is expected to grow by $ 6.25 bn, accelerating at a CAGR of almost 7% during the forecast period. Technavio’s research report traces the growth trajectory of the market and provides a detailed analysis of the prevalent market forces, trends, and drivers which are likely to impact the market in focus.


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Writing And Marking Instruments Market: Segmentation by Distribution Channel

This report provides a detailed analysis of the market by Distribution Channel (Offline stores and Online stores), Application (Pens, Markers and highlighters, Pencils, Coloring and writing instruments, and Writing accessories), and Geography (APAC, Europe, North America, MEA, and South America). This research report will provide insights into the current market share of each segment along with growth projections for the next five years. In addition, the report also offers a detailed impact analysis of various trends, drivers, and challenges which are likely to influence market growth during the forecast period. These insights are expected to equip clients with reliable information based upon which they can design a growth strategy for their business and area of operations.

Writing And Marking Instruments Market Size to Grow by $ 6.25 bn through 2021-2025 | Leading Segments and Market Trends

Writing And Marking Instruments Market: Vendor Analysis

The market is fragmented. The growth of the players depends on several factors such as market conditions, government support, and industry development. To survive and succeed in such an intensely competitive market, players must distinguish their product and service offerings through clear and unique value propositions. A. T. Cross Co. LLC, BIC Group, C. Josef Lamy GmbH, Crayola LLC, ITC Ltd., Kokuyo Camlin Ltd., Lexi Pvt. Ltd., Linc Pen & Plastics Ltd., Newell Brands Inc., PILOT Corp., Pininfarina Spa, and Schneider Schreibgerate GmbH are some of the major market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their position in the slow-growing segments.

Writing And Marking Instruments Market Size to Grow by $ 6.25 bn through 2021-2025 | Leading Segments and Market Trends

For more insights into this market: Download a Free Sample Report. Our custom reports provide market insights at the global and regional level along with a pipeline analysis of new product launches. It also provides a peek into the latest R&D along with an impact analysis of government regulations.

Writing And Marking Instruments Market Size to Grow by $ 6.25 bn through 2021-2025  

Technavio research projects the writing and marking instruments market to grow by $ 6.25 bn, accelerating at a CAGR of over 7% till 2025. The growth trajectory of the market is traced through a detailed analysis of the prevalent market forces, trends, and drivers along with competitive benchmarking


Writing and Marking Instruments Market: Receive FREE Sample Report


Market Driver: Rise in emphasis on product personalization to drive growth

The rising digitization has been impeding the writing and marking instruments market growth. Therefore, vendors are seeking ways to increase their customer base. One such strategic approach has been growing emphasis on product personalization. Vendors have been leveraging rapid advances in printing technologies and designs and are offering personalized products. Product customization will help vendors in attaining product differentiation, helping them in gaining a competitive edge. Vendors are also offering multi-utility writing instruments such as pens with multiple writing tips in different colors.

Writing And Marking Instruments Market Size to Grow by $ 6.25 bn through 2021-2025 | Leading Segments and Market Trends

Market segmentation by distribution channel: Offline stores and Online stores

The  writing and marking instruments market share growth by the offline stores segment will be significant during the forecast period. Convenience in terms of contacting the vendor and buying customized supplies in bulk, the presence of multiple brands and categories of products, and the availability of different brands at multi-store retail units at wholesale prices are factors that will support the growth of this segment during the forecast period. This report provides an accurate prediction of the contribution of all the segments to the growth of the writing and marking instruments market size.

Key Emerging Trend: Popularity of omnichannel retailing

The rising popularity of omnichannel retailing is one of the significant writing and marking instruments market trends. Vendors are increasingly focusing on distributing their products through multiple platforms, such as retail stores and e-commerce channels to boost sales and enhance customer outreach. The high penetration of e-commerce and Internet infrastructure in developed countries, such as the US and the UK, has prompted vendors to shift to online platforms to market products. In emerging economies, such as India, stationery stores in school and office premises are continuing to record significant sales.

Technavio also offers custom research reports with detailed insights assessing the market from a global as well as regional perspective. This customized report will help clients keep up with new product launches in direct & indirect or related markets. It will also provide insights on upcoming developments along with a pipeline analysis of vendor operations and the impact of government regulations.

For more insights on this market: Download a Free Sample Report

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